Antique shop decoration is not the same as other store decoration. Its variety is relatively simple, all are antique goods, so the antique store display needs to be very unique to show the charm of antiques, and the advantages of each exhibit are enlarged. So how do antique store displays? The following decoration home decoration network Xiaobian will bring you six principles of antique shop display, I hope to help everyone.
How to do antique store display?
Antique shop display principle 1, profitability: the display must really help increase the sales of the store; strive to help the display position of sales; pay attention to the sales record can increase the specific display mode and display of sales; timely tell The display of the supplier's antiques helps the profit; the principle of “first in, first out†is adopted to reduce the possibility of return.
Antique shop display principle 2, display point: For the traditional antique shop refers to the shelf position behind the counter and the line of sight, next to the scale, next to the cash register, before the counter. For supermarkets or cheap antique shops, shelves with the same height of sight, customers' access points, and the center of the shelves are ideal display positions. When starting the promotion, you must strive for the following positions: the center of the aisle where the antique shop has the most people, the top of the shelves, the corner of the wall shelf, and the checkout counter. Bad display points include: warehouse exits, dark corners, dead corners on both sides of the store door, and strong antiques.
Antique shop display principle 3, attractiveness: fully concentrate the existing antiques to highlight the momentum; correctly put the price tag; after completing the display work, deliberately take off a few pieces of antiques, one to facilitate customers to pick up the goods, and second to cause antique sales Good signs; the exhibition of the company's antiques and other brands of products are clearly distinguished; with space display, make full use of advertising materials to attract customers' attention; can use the entire stack of irregular display methods, can save exhibition time It can also generate special offers.
Antique shop display principle 4. Convenience: Antiques should be displayed in a convenient location for customers, strive for better display points, and strive to enable customers to get antiques from different locations and directions; ensure that there are more than 80% of the remaining goods on the shelves. In order to facilitate customers to buy; avoid mixing different types of antiques, promotional promotional materials (POP advertising) do not stick to antiques.
Antique shop display principle 5, price: the price should be clearly marked, the price tag must be placed in a conspicuous position, the size of the number will also affect the attractiveness of the customer, directly writing the special price is more attractive than telling the customer the discount number.
Antique shop display principle 6, stability: antique display is to help sales rather than "stunt performance." When doing "stacking display, you should consider a position that can maintain attractiveness, and also consider the stability of stacking. When doing "box stacking" display, the open box should be placed in a stable Position, replace the empty box from the top to ensure safety
The above is how the antique store display brought to you by Xiaobian? The antique shop displays the full content of the six principles. I believe that everyone has a basic understanding of the antique store display after reading this article. If you want to know more about the decoration consultation, please click to enter the decoration knowledge channel.
More related wonderful reading:
How to rationally layout antique shops? Antique shop layout planning principles
What do you pay attention to in the decoration of antique shops? Antique shop decoration precautions
How much is the antique shop decoration? What is the cost of decoration in an antique shop?
How to design antique shop decoration? The most complete antique shop design
How to operate the antique shop decoration? Antique shop decoration process detailed
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